Privacy Policy
We Respect Your Privacy
Last Updated: July 1, 2026
Who We Are
PPCXpert is a sole proprietorship owned and operated by Kaushal Shah, headquartered in Charlotte, North Carolina. We provide paid media consulting services including Google Ads, Microsoft Ads, and Meta Ads management for businesses across the United States.
If you have any questions about this Privacy Policy or how we handle your information, you can reach us at:
Email: info@ppcxpert.com Phone: 980-360-0899
What This Policy Covers
This Privacy Policy explains what personal information we collect when you visit ppcxpert.com, how we use it, who we share it with, and what rights you have regarding your data. By using our website or submitting any form on this site, you agree to the practices described in this policy.
Information We Collect
Information You Provide Directly
When you fill out a form on our website, including our contact form, free audit request form, or any lead magnet opt-in form, we may collect the following:
- Full name
- Business name
- Email address
- Phone number
- Website URL
- Monthly ad spend details
- Information about your current advertising platforms
- Any additional details you share in open text fields
We do not collect payment information directly on this website. We do not process any financial transactions through ppcxpert.com.
Information Collected Automatically
When you visit our website, certain information is collected automatically through cookies and tracking technologies, including:
- Browser type and version
- Device type and operating system
- Pages visited and time spent on each page
- Referring URL (the page that brought you to our site)
- IP address
- General geographic location based on IP address
Tracking Technologies We Use
We use the following third-party tools that collect data about visitors to our website:
Google Analytics: We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as pages viewed, session duration, and traffic sources. This data is aggregated and does not personally identify individual visitors. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
Facebook Pixel (Meta): We use the Facebook Pixel to track visitor activity on our website and to measure the effectiveness of our advertising on Facebook and Instagram. The Facebook Pixel may collect data about your actions on our site and connect that information to your Facebook profile if you are logged in. You can manage your ad preferences through your Facebook account settings at facebook.com/ads/preferences.
LinkedIn Insight Tag: We use the LinkedIn Insight Tag to track conversions from LinkedIn advertising campaigns and to gather demographic information about our website visitors. You can opt out of LinkedIn tracking at linkedin.com/psettings/guest-controls/retargeting-opt-out.
How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiry or audit request
- To schedule and conduct a free audit call or consultation
- To send follow-up communications related to your inquiry
- To send marketing emails about our services, content, and offers
- To improve our website and understand how visitors use it
- To measure the performance of our advertising campaigns
- To comply with legal obligations
Marketing Emails
If you submit a form on our website, you may receive marketing emails from PPCXpert in addition to follow-up communications related to your specific inquiry. Every marketing email we send includes an unsubscribe link. You can opt out at any time by clicking that link or by emailing us directly at info@ppcxpert.com with the subject line “Unsubscribe.”
We do not send unsolicited bulk email and we do not sell your email address to third parties.
How We Share Your Information
We do not sell your personal information. We do not share your personal information with third parties for their own marketing purposes.
Your information may be shared in the following limited circumstances:
Service Providers: We may share your information with trusted third-party tools and platforms that help us operate our business, including Google Analytics, Meta, and LinkedIn. These platforms have their own privacy policies governing how they handle data.
Legal Requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights or the safety of others.
Business Transfer: In the unlikely event that PPCXpert is sold or transferred, your information may be transferred as part of that transaction. We will notify you of any such change via email or a prominent notice on our website.
Cookies
Our website uses cookies, which are small text files stored on your device when you visit a website. We use cookies to:
- Understand how visitors use our website through analytics tools
- Track the effectiveness of our advertising campaigns
- Improve your experience on our site
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling cookies may affect the functionality of some parts of our website.
Data Retention
We retain personal information you submit through our forms for as long as necessary to fulfill the purpose for which it was collected, to maintain our business records, or as required by law. If you would like us to delete your information, please contact us at info@ppcxpert.com.
Security
We take reasonable measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.
Children's Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at info@ppcxpert.com and we will delete it promptly.
California Privacy Rights (CCPA)
If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information. This section describes those rights and how to exercise them.
Your Rights Under the CCPA
Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected it, the business purpose for collecting it, and the categories of third parties with whom we share it.
Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions permitted by law.
Right to Opt Out of Sale: We do not sell your personal information. You do not need to opt out of a sale because no sale occurs.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights. We will not deny you services, charge you different prices, or provide a different level of service because you exercised your rights under the CCPA.
Categories of Personal Information We Collect
Under the CCPA, we collect the following categories of personal information:
- Identifiers such as name, email address, and phone number
- Commercial information such as ad spend details and business information
- Internet or other electronic network activity information such as browsing behavior on our site collected through cookies and tracking technologies
- Geolocation data at the general level based on IP address
How to Submit a CCPA Request
To exercise your rights under the CCPA, please contact us by:
Email: info@ppcxpert.com Subject Line: CCPA Privacy Request
We will respond to your request within 45 days. In some cases we may need to verify your identity before processing your request.
Your Privacy Rights in Other States
Residents of Virginia, Colorado, Connecticut, and other states with enacted privacy laws may have similar rights to access, correct, delete, or opt out of certain uses of their personal information. To make a request, please contact us at info@ppcxpert.com with the subject line “Privacy Request.”
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will update the “Last Updated” date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy, please contact us at:
PPCXpert Charlotte, NC Email: info@ppcxpert.com Phone: 980-360-0899